(Personal Project)
The Organic Beans House is a coffee house that grows its own organic coffee beans and sources all its ingredients locally to promote good health and a safe environment while delivering superior-quality products for its customers. 
This brand is new, modern, minimal, and sophisticated. Its vibe, style, and mood attract mostly health-conscious and climate-conscious individuals, therefore, millennials and Gen Z make up a considerable amount of its clientele. 
This coffee house is focusing on increasing its market share through more marketing and advertisement by leveraging the growing awareness of better health and the environment. 

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